Not everyone is a finance expert, and not everyone is a marketeer. Our in-house marketing workshops are an invaluable way for you and your key stakeholders to understand what your marketing needs to address and achieve, in order to help your business achieve its overarching strategic goals.
By clearly defining your Customer Value Proposition (i.e. what you offer customers or clients that your competitors cannot or do not), and then detailing how the business will deliver and produce this from an operational perspective, your key internal stakeholders will clearly understand what the business is trying to achieve, and therefore what your marketing needs to address.
This workshop can also review previous marketing activity and campaigns, as well as customer profiling.